Improving the value of digital media and creative industries through innovative business models and services

ImMediaTe aims at creating a sectoral platform supporting the innovative SMEs of the Digital Media and Creative sector by proposing a balanced mix of knowledge transfer, learning processes, investment attraction, and collaboration within clusters in order to unlock the potential of creative and innovative companies. In order this reach this goal ImMediaTe proposal will develop and test improved business support mechanisms with at least 250 KIS companies with a demonstrated growth potential. ImMediaTe will create the conditions for companies to be "investment-ready" and for investors to be "sector-aware". It will assist new ventures find and attract public and private investments, with special attention to international co-financing schemes.

INNOVA is mainly responsible for the assessment of research and skill needs of KIS Ventures, consisting in assessing the research and skills needs of KIS ventures in order to align the science and knowledge base to the entrepreneurial needs.